Less A. More I.

At Too Clever by Half are a strategic partnership built for the age of AI.But there's a twist! We believe the real magic happens when human creativity and artificial intelligence work hand-in-hand. By blending AI-driven insights with our decades of experience (and good old-fashioned human intuition), we help people and organizations see things differently and spot opportunities others miss. Simply put: we make smart stuff smarter, faster, and more human.

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The Challenge

Let’s face it: in today’s rapidly shifting, algorithm-driven world, traditional ways of connecting with customers are getting a bit rusty. It’s a little like trying to chat with an AI by just typing in keywords—it’s flat, frustrating, and it misses the point. Here’s what you're facing:

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Static Journey Maps

Traditional journeys can't keep pace with rapidly changing customer behaviours and expectations.

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Fragmented
Data

Multiple data sources, no common language, and disconnected teams create confusion and inefficiency.

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Resource Constraints

Traditional solutions demand extensive time, large budgets, and significant team resources

Our Triple-A Approach:
Compound AI

We've reimagined customer journey mapping using the intelligence of integrated AI systems plus the wisdom of human expertise.

1. Acceleration

Transform months of work into days with AI-powered analysis and generation, all curated by an experienced human in the loop.

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2. Augmentation

Enhance your journeys with AI-driven insights and recommendations.

3. Adaptation

Create responsive journeys that evolve with your customers' needs and world events.

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Meet the Founders

Scott Suthren

A strategy specialist with decades of experience in customer journey mapping and digital transformation. Scott combines deep industry knowledge with a passion for emerging technologies to help businesses navigate the evolving digital landscape.

Jason Theodor

A creative director and early AI adopter, Jason brings over 20 years of experience in design and digital marketing. His expertise in creative strategy and user experience ensures our solutions are both innovative and practical.

1000 journeys begin with your first step...

Ready to transform your customer journeys with the power of AI and human expertise?